Impressive Car Show

Messecenter Herning (MCH) one of Scandinavia’s largest experience centres, could in October once again open their doors to the popular car show,
Biler for alle 2011 (Cars for everyone 2011). Among many things, the guests could experience Disney Cars, sports cars of the future and the presentation of no less than 7 Scandinavian premiers and 19 Denmark premiers.

Design and time-coded light show
On the unique Carwalk car importers presented super cars in an impressive car fashion show. In cooperation with MCH ProShop Europe has designed and supplied the visual expression, which put extra focus on the cars on the Carwalk.

ProShop Europe has supplied a time-programmed lightshow, which ensured that the cars were always in the spotlight. Furthermore, our creative department has designed, in co-operation with MCH, several of the exhibition stands, which our technicians afterwards have build and customized with e.g. lamps and lighting.